I owned an Hitachi TV for 20 years, never had a problem. Wanted a larger TV with a flat screen, so I bought a 27" Sony KV-27FV310 (Serial #4038002)in 2005. Several months ago, we started having the same problem. The only way to turn on the TV was to turn it on and off rapidly, sometimes for an hour or more. Now it won't come on anymore. I agree with everyone -- this is definitely a problem that Sony needs to fix and I will never buy another Sony.

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